Ford offered 0 percent auto loan incentives on almost all its vehicles in May. Ford‘s May U.S. sales were up 21.9 percent across all its brands, including Volvo.
"Our laser focus on fuel efficiency and quality is paying off for our customers and for Ford," said Ken Czubay, Ford VP, U.S. marketing sales and service, in a statement. "Our customers are rewarded because Ford resale values continue to increase at a rate higher than the overall industry – and they are rewarding us with increased purchase consideration."
GM’s four core brands (Chevrolet, Cadillac, Buick, GMC) were up 32 percent compared to last May.
"Each of our brands has new products that are being received well by customers," said Steve Carlisle, VP, U.S. sales operations, in a statement. "In fact, these new vehicles now account for about one in every four retail sales in the U.S. With each brand launching new vehicles in the next few months, we are optimistic about the remainder of the year."
Chrysler continued its sales gain in May, and saw an increase of 33 percent compared to the same month a year ago.
"The production launch of the all-new 2011 Jeep Grand Cherokee in May signaled the product rebirth of the Chrysler Group, it is a signature vehicle for the company," said Fred Diaz, president and CEO – Ram Truck Brand and lead executive for U.S. Sales, in a statement. "It is the first of 16 all-new or significantly refreshed vehicles the company is introducing this year. We are anticipating that there will be strong customer demand for the all-new 2011 Jeep Grand Cherokee adding to the company’s momentum as we enter the summer months."
May 2010 U.S. auto sales
GM: up 32% (core brands only)
Ford: up 21.9%
Chrysler: up 33%
Toyota: up 3.6%
Lexus: up 31.3%
Honda: up 18.6%
Acura: up 24.3%
Nissan: up 24.1%
Infiniti: up 24.6%
Kia: up 20.6%
Subaru: up 35%
Hyundai: up 33%
Volkswagen: up 20.3%
Mazda: up 35.2%
Mitsubishi: up 8.8%
Suzuki: down 26%
Mercedes-Benz: up 22.6%
smart USA: down 40.6%
Porsche: down 5%
Audi: up 22.7%
BMW: down 2.9%
MINI: down 8.2%
